DAVID WILSON
Click here to download my resumé.
E: dcwilson83@gmail.com
EXPERIENCE
AKQA
Associate Creative Director, Writer (embedded at Apple 4/20 – Present)
Write clear, engaging copy that guides customers through their shopping experience and gets them excited to buy.
Work closely with creative teams to fine-tune messaging until it’s polished and perfectly on-brand.
Stay on top of copy reviews and maintain copy decks, making sure everything flows smoothly through legal, editorial, and stakeholder approvals.
Non-Apple Work: Launched new websites for Culligan Corporate and TruGreen.
EPSILON
Sr. Copywriter ( 7/17 – 4/20 )
Translated digital assistant technology into educational and promotional CRM email campaigns for a range of Google products and services.
Developed a 360-degree brand campaign for Sparkling Ice.
ARC WORLDWIDE
Freelance Sr. Copywriter ( 2/17 – 4/17 )
Collaborated with creative teams to create social, CRM email, and shopper marketing work for Alcon's portfolio of eye care and contact lens care brands.
Relaunched Alcon's main consumer-facing brand website.
WALTON ISAACSON
Freelance Sr. Copywriter ( 6/16 – 12/16 )
Launched Tony Roma's new line of heat-and-eat BBQ products with social media content and a new website.
CHEMISTRY CLUB
Sr. Copywriter ( 1/15 – 4/16 )
Wrote digital, radio, and social media campaigns for the Monterey Bay Aquarium.
Launched the hydrogen-powered Toyota Mirai with a print campaign.
H&L PARTNERS
Copywriter ( 7/11 – 12/14 )
Created campaigns for seasonal Toyota sales events, new model launches, and a variety other regional needs.
Concepted and wrote radio and TV campaigns for regional McDonald's product launches, seasonal promotions, and local initiatives.
YOUNG & RUBICAM
Copywriter ( 8/08 – 4/11 )
Traditional and digital campaign work for Round Table Pizza, Chevron, and NCAA. B2B sales materials for Dell healthcare and education solutions.
EDUCATION
Academy of Art University, San Francisco
BFA, Advertising
2002 – 2007
AWARDS & RECOGNITION
2019 Gold Hermes Award - Google Home Hub Email Series
2019 Silver Silicon Valley Addy - Google Home Hub Email Series
2017 Gold Horizon Interactive Award - Google Home Newsletter Campaign
2016 Obie - Monterey Bay Aquarium - Bait Ball Ballet Experience
2015 Telly - McDonald's Drink Run TV Campaign
2015 Telly - McDonald's Drink Run "Memo Man" TV
2015 Telly - McDonald's Drink Run "Office" TV
2015 Telly - OMCA TV
2014 SF Addy - Toyota RAV4LIFE Integrated Campaign
2014 Telly - Toyota RAV4LIFE TV
2013 SF Addy - Toyota Prius OOH
2012 Telly - Toyota Prius c TV
2012 Communication Arts Online Creative Exhibit - ASU Women's Rugby Posters